The giant Search Engine, 'Google' has announced that it is in the process of replacing voice search on Android devices with Google Assistant.The old voice search icon has been replaced with an Assistant icon in the Google app and search bar widget, Techplace24.com reveals.
In addition, the search bar widget now invites users to “Ask your Assistant”, when previously it had the message “Say “Hey Google” When triggered, voice queries are performed by Assistant and results open in a slide-up panel.
It was established that the change could potentially impact on a small percentage of organic search traffic to publishers, given the Assistant’s penchant for providing direct answers.
Also, when users are given the answers they need from Google Assistant, they don’t have to search and click through to publishers’ sites.Although it’s important to keep in mind that Assistant can’t provide a direct answer for every query.
